Sales & partnerships
Clarify the decision after the presentation ends.
Give a buying group a useful physical summary of the problem, approach, and next decision.
Written byRahul Chauhan
Published
A short decision letter and printed proposal summary focused on the buyer’s real priorities.
use-cases/proposal-follow-up/heroStart here
The whole idea in one minute.
Send after an important proposal meeting when several people are involved or the decision may take time.
A short decision letter and printed summary focused on the priorities raised in the meeting.
The buyer’s priority or concern
The buying group receives one clear reference that helps them make the decision.
01 · When to send it
Use this when the moment is real and specific.
Send after an important proposal meeting when several people are involved or the decision may take time.
02 · What to send
Keep the package focused on one idea.
A short decision letter and printed summary focused on the priorities raised in the meeting.
The letter says why you are sending it. The gift supports that message. If an item does not help the person understand or remember the moment, leave it out.
Proposal follow-up explainer
Decision table showing the buyer’s question, clear answer, proof, responsible person, and next decision.
03 · Make it personal
Change only what matters to this person.
Keep the main idea and quality consistent. Change these details so the send is accurate for the person receiving it:
04 · How Nudge handles it
We keep every person and every package matched.
For each person, we keep one checklist with their name, message, gift, address, approval, and delivery status.
Nothing is printed or packed until you approve it. Before shipping, we check that the right letter and gift are going to the right person.
05 · What success looks like
The person understands why you chose them.
The buying group receives one clear reference that helps them make the decision.
Do not judge this only by the number of packages sent. Check that the right person received the right message, in the right form, at the right time.