Sales & partnerships
Make the update useful after the metrics are read.
Pair a significant company update with a founder note that explains the decisions behind the numbers.
Written byRahul Chauhan
Published
A founder letter and one printed company-progress piece placed beside a short metrics card.
use-cases/investor-relationship/heroStart here
The whole idea in one minute.
Use for a major milestone, strategic shift, annual reflection, or important investor gathering.
A founder letter and one simple printed piece or object that makes the company’s progress easy to see.
Investor relationship and tenure
The update creates a clearer strategic conversation and a stronger record of founder communication.
01 · When to send it
Use this when the moment is real and specific.
Use for a major milestone, strategic shift, annual reflection, or important investor gathering.
02 · What to send
Keep the package focused on one idea.
A founder letter and one simple printed piece or object that makes the company’s progress easy to see.
The letter says why you are sending it. The gift supports that message. If an item does not help the person understand or remember the moment, leave it out.
Investor relationships explainer
Split visual showing the numbers investors already have and the judgment or context the letter adds.
03 · Make it personal
Change only what matters to this person.
Keep the main idea and quality consistent. Change these details so the send is accurate for the person receiving it:
04 · How Nudge handles it
We keep every person and every package matched.
For each person, we keep one checklist with their name, message, gift, address, approval, and delivery status.
Nothing is printed or packed until you approve it. Before shipping, we check that the right letter and gift are going to the right person.
05 · What success looks like
The person understands why you chose them.
The update creates a clearer strategic conversation and a stronger record of founder communication.
Do not judge this only by the number of packages sent. Check that the right person received the right message, in the right form, at the right time.